To be quite honest, the Google Pixel 7 ad for this year’s Super Bowl is one of the only ads I have seen that I have found enjoyable since before the pandemic started. There are plenty of other ads out there for the google pixel, many of which I have seen in the past and was underwhelmed by. The Super Bowl ad this year is honestly the only reason I would ever consider switching from my current phone (whenever its run is over) to a Pixel. This ad focuses primarily on the premise of editing out mistakes and unblurring photos taken with the phone. This isn’t the only ad put out by Google focusing on this concept or promoting it in this life, but this is by far the one that does the best job of it. There are two main reasons why this ad works so well, the fact they bounce off one another so well is partially a third reason for its success. The first is the fact this ad is one of the few recent ads that is not just comedic in a way that actually gets a laugh from a viewer, but is consistently able to do so over several jokes. Most ads you see on, say, YouTube, attempt to achieve some level of comedy, but only surface level, and if successful usually only are because of one joke. This ad pulls off multiple jokes along its run time well, my favorite bit being the cat editing dogs out of one of its pictures. Maybe it’s a bit corny, but that one got a good laugh out of me. The second thing that works with this ad is its choice of music and how well it’s edited into the video, as not only is it a damn good song, but every note also syncs up with the comedic beats due to the skilled editing behind it. This editing enhances the comedic and musical aspects of the ad, making it a great example of how to do an effective ad simply. Well, excluding the celebrity cameos, which obviously do bring a lot of publicity for this. In my opinion, it could have stood alone as a great ad even without them, but more publicity can never hurt.